Jimmy Farris — Super Bowl champion, keynote speaker, and executive coach to Fortune 100 brands — came to us through our Strategy Roadmap consultations. We mapped a 12-month plan to multiply his speaking and coaching business, then built the platform to carry it: a from-scratch brand identity book covering everything from photoshoot direction to keynote slide design, a new website, and an email capture and nurture ecosystem.
Results: a unified, conference-ready brand across his site, slides, thumbnails, and sales collateral — and a strategic plan for adding hundreds of thousands in annual revenue, broken into concrete offers, campaigns, and audience segments rather than vague goals.
